Kifra Laundry Perfume: What Is It, How Do You Use It & Which Scent Should You Choose?
If you love opening the washing machine to laundry that smells incredible, Kifra Laundry Perfume might be about to become your new laundry-day obsession.
Kifra is a range of highly concentrated laundry perfumes designed to add a powerful, long-lasting fragrance to clothes, bedding, towels and other washable fabrics. Unlike ordinary fabric conditioner, Kifra's main purpose is fragrance – and because it is so concentrated, you only need a tiny amount in each wash.
Kifra Laundry Perfume is now available from Pet Connection, with delivery throughout the UK and Ireland and a choice of full-size bottles, mini bottles, samples and discovery packs.
But what exactly is laundry perfume, how do you use Kifra, and how do you decide which fragrance to try first?
Here's everything you need to know.
What Is Kifra Laundry Perfume?
Kifra is an ultra-concentrated liquid fabric fragrance that is added to your washing machine during the rinse stage.
Rather than replacing your normal laundry detergent, it works alongside it to leave fragrance behind on your freshly washed fabrics.
You can use Kifra on everyday laundry including clothes, bedding and towels, making it particularly appealing if you love that freshly washed smell but find the fragrance from conventional laundry products disappears too quickly.
It can also be a great addition to laundry day in busy pet-owning households where dog bedding, blankets, throws and towels seem to be permanently going through the washing machine!
Is Kifra a Laundry Detergent?
No. Kifra is not a laundry detergent.
Your detergent is responsible for cleaning your laundry. Kifra is a concentrated laundry perfume designed to add fragrance during the rinse stage.
Continue using your normal detergent when washing your clothes and fabrics, then use Kifra according to the directions for your chosen product.
Is Kifra the Same as Fabric Softener?
Not quite.
Fabric conditioners are primarily designed to condition and soften fibres, although most also contain fragrance.
Kifra is a laundry perfume or fabric fragrance, with its primary purpose being to give washed fabrics a stronger and longer-lasting scent.
That distinction is useful if you've ever bought a fabric conditioner mainly because you loved its fragrance, only to find that the smell had almost disappeared by the time your laundry was dry.
How Do You Use Kifra Laundry Perfume?
Kifra is used in the fabric softener compartment of your washing machine, allowing the fragrance to be introduced during the rinse stage rather than being washed away with your detergent.
Because Kifra is extremely concentrated, you don't need to pour in anything like the quantity you might normally associate with fabric conditioner.
For a standard wash, around 2.5ml is sufficient.
The inner ring of the Kifra bottle cap can be used for measuring:
Half of the inner ring = approximately 2.5ml
Full inner ring = approximately 5ml
For most everyday laundry, start with approximately 2.5ml. If you prefer a stronger fragrance, you can adjust the amount accordingly.
Always follow the directions supplied with the product and never pour concentrated laundry perfume directly onto dry clothing or fabric.
How Many Washes Does a Bottle of Kifra Last?
One of the biggest advantages of Kifra is just how concentrated it is.
A 200ml bottle can provide up to 80 washes when approximately 2.5ml is used per load.
That means the bottle may look considerably smaller than a conventional bottle of fabric conditioner, but you're using a fraction of the liquid each time.
Kifra is also available from Pet Connection in smaller formats, including 25ml mini bottles and selected 10ml samples, making it much easier to experiment with different fragrances before choosing your favourite full-size bottle.
Does Kifra Still Smell After Tumble Drying?
Yes. One of Kifra's most appealing features is that the fragrance has been designed to remain noticeable even after tumble drying.
This is particularly useful for households where most washing goes straight from the washing machine into the tumble dryer and traditional laundry fragrances can seem to disappear during drying.
As with any fragrance product, however, the final intensity can vary according to the fabric, quantity used, washing programme and your own sense of smell.
Why Does Kifra Smell Stronger on Some Fabrics?
Different fibres can retain fragrance differently.
Synthetic materials such as fleece and many types of sportswear can hold fragrance particularly well, while breathable natural fibres such as cotton may release fragrance more quickly.
That means you may notice Kifra lingering particularly strongly on some clothes or fleece blankets while cotton towels or bedding have a more subtle fragrance.
If you prefer a stronger scent on towels or bedding, you can increase the amount used – for example, from approximately 2.5ml to 5ml – while remaining within the product's usage guidance.
Starting with a smaller amount is a good idea when trying a new fragrance. You can always use more next time if you want a stronger result.
Kifra for Pet Bedding and Pet-Heavy Homes
Anyone who shares their home with dogs or cats knows that owning pets can result in a frankly ridiculous amount of washing.
Dog beds. Blankets. Crate bedding. Towels. Sofa throws. Drying coats. Human bedding that the dog was definitely not supposed to be sleeping in.
Then you start again.
Kifra can be used to add fragrance to suitable washable fabrics, which makes it particularly interesting for pet-owning households that already do frequent loads of laundry.
It's important, however, to distinguish fragrance from cleaning and odour removal.
Kifra is not a disinfectant, detergent or specialist pet-odour neutraliser. Your normal detergent and any appropriate laundry hygiene products should still do the cleaning. Kifra's job is to add the fragrance.
As with any fragranced household product, consider the individual needs of people and animals in your home. If a person or pet is particularly sensitive to fragrances, heavily perfumed laundry may not be appropriate for items they have prolonged close contact with.
What Kifra Fragrances Are Available?
This may be the hardest part: deciding which Kifra scent to choose.
The Kifra range includes a wide variety of fragrance styles, rather than offering just one generic "fresh laundry" smell.
Depending on current availability, fragrances can include options such as Fresh Forest, Ocean, Spring, Japanese Garden, Lavender, Mango, Peach, Orange, Angel, Precious, Sparkle, Unicorn and many more.
This makes it possible to choose your laundry fragrance in much the same way you might choose a personal perfume or home fragrance.
Prefer something fresh and clean? Start with one of the fresher fragrances.
Love fruity scents? Explore fragrances such as Mango, Peach or Orange.
Prefer softer, sweeter or more perfume-like fragrances? There are plenty of those too.
And if you have absolutely no idea which one you'll like, there's a much easier solution…
Can I Try Kifra Before Buying a 200ml Bottle?
Yes – and this is probably the best way to discover Kifra.
Pet Connection stocks smaller Kifra options including 10ml samples in selected fragrances and 25ml mini bottles, alongside the standard 200ml bottles.
There are also Mini Dose Discovery Packs containing a selection of fragrances.
Samples are particularly useful with laundry perfume because fragrance is extremely personal. A scent somebody else describes as incredible might not be the one you'd choose for your own bedding or clothes.
Trying several smaller bottles allows you to find your favourites before buying the full 200ml size.
They can also be a fun little gift for someone who takes their laundry fragrances very seriously!
How Long Does 10ml of Kifra Last?
At a dose of approximately 2.5ml per standard wash, a 10ml Kifra sample provides around four washes.
That's enough to try the fragrance on several different types of laundry before deciding whether you'd like a larger bottle.
A 25ml mini gives you considerably more opportunities to experiment while still being a convenient size for trying a new fragrance or taking with you when travelling.
Can You Adjust How Strong Kifra Smells?
Yes.
One of the benefits of using a concentrated laundry perfume is that you can adjust the amount according to your own fragrance preference.
If you're trying Kifra for the first time, we'd recommend starting small.
Approximately 2.5ml is the standard dose, but people who prefer a more intense fragrance may choose to use more where appropriate.
Remember that fragrance perception varies enormously from person to person. What smells subtle to one person can be extremely strong to somebody else.
More isn't necessarily better – finding your ideal dose is the aim.
What If I Accidentally Use Too Much Kifra?
Don't panic.
If you've been a little enthusiastic with the bottle and your freshly washed laundry smells much stronger than you wanted, running the items through an additional rinse can help reduce the fragrance.
It's another reason we recommend starting with the standard small dose rather than assuming that a bigger pour will give a better result.
Kifra is concentrated. A little really does go a long way.
Is Concentrated Laundry Perfume More Economical?
It's important to compare concentrated products by cost per wash, rather than simply comparing bottle sizes.
A 200ml bottle of Kifra can provide up to approximately 80 standard washes at the recommended 2.5ml dose.
Because far less liquid is required for each load, a 200ml bottle shouldn't be compared directly with a 1-litre or 2-litre bottle of conventional laundry product.
The concentration also means considerably less liquid and packaging needs to be transported for the equivalent number of uses.
Why Is Laundry Perfume Becoming So Popular?
For many people, fragrance is one of the most satisfying parts of doing the laundry.
Traditional detergents and conditioners combine several jobs into one product. Dedicated laundry perfume separates fragrance from those functions, allowing you to choose your detergent based on its cleaning performance and then choose a separate fragrance based on what you actually enjoy smelling.
It also makes laundry fragrance much more customisable.
You can use a fresh fragrance for towels, something relaxing for bedding, a different scent for clothes and another fragrance entirely when you fancy a change.
And because only a few millilitres are needed for each wash, keeping several different fragrances doesn't mean having enormous bottles of fabric conditioner taking over the laundry cupboard.
Where Can I Buy Kifra Laundry Perfume in the UK and Ireland?
You can buy Kifra Concentrated Laundry Perfume online from Pet Connection, with a selection of fragrances and sizes available for customers throughout the UK and Ireland.
Pet Connection stocks:
200ml Kifra Laundry Perfume – up to approximately 80 standard washes
25ml Kifra Mini Bottles – ideal for trying new fragrances or travelling
10ml Kifra Samples – an inexpensive way to discover your favourites
Kifra Mini Dose Discovery Packs – multiple fragrances to explore or give as a gift
Current fragrances, sizes and availability can be viewed on the Pet Connection website.
Kifra Laundry Perfume FAQs
What is Kifra?
Kifra is a highly concentrated laundry perfume designed to add long-lasting fragrance to washable fabrics during the rinse stage of your washing cycle.
Where do you put Kifra in the washing machine?
Kifra is added via the fabric softener compartment of your washing machine. Do not pour the concentrated product directly onto dry clothing.
How much Kifra should I use?
Approximately 2.5ml per standard wash is a good starting point. The amount can be adjusted according to the product directions and your preferred fragrance strength.
How many washes are in a 200ml bottle of Kifra?
A 200ml bottle can provide up to approximately 80 washes when using 2.5ml per load.
Is Kifra a detergent?
No. Kifra is a laundry perfume rather than a detergent. Continue using an appropriate laundry detergent to clean your washing.
Is Kifra fabric conditioner?
Kifra is primarily a concentrated fabric fragrance rather than a conventional fabric conditioner. Its purpose is to add long-lasting perfume to washed fabrics.
Can Kifra be used on bedding?
Yes, Kifra can be used to fragrance suitable washable bedding. Natural cotton may release fragrance more quickly than some synthetic fibres, so fragrance intensity can vary between materials.
Can I use Kifra on dog bedding?
Kifra can be used to fragrance suitable washable fabrics, but it should not be confused with a detergent, disinfectant or pet-odour neutraliser. Consider fragrance sensitivities before using strongly fragranced products on bedding that will be in prolonged contact with an animal.
Does Kifra survive the tumble dryer?
Kifra's perfume oils are designed to retain their fragrance after tumble drying, although the final intensity will depend on the fabric, dose and drying conditions.
Can I buy Kifra samples?
Yes. Pet Connection offers selected 10ml Kifra samples, alongside 25ml minis, 200ml bottles and discovery options, subject to availability.
Which Kifra fragrance is best?
There isn't one "best" Kifra fragrance because scent is very personal. If you're unsure, starting with samples, mini bottles or a discovery pack is the easiest way to find your favourite.
Discover Kifra at Pet Connection
Whether you're searching for a fresh laundry fragrance, something fruity, a luxurious perfume-style scent or simply want your clean bedding to smell amazing for longer, Kifra gives you a huge range of fragrances to explore.
And with samples and mini bottles available, you don't have to choose a full-size bottle on your first attempt.
